GRIFFITH UNIVERSITY
I was the writer on Griffith’s 2024 Brand Campaign. I’m really proud of this work, I hope you like it too.
The key to this campaign was making it feel authentic, and real.
So, we held in-depth interviews with each student and worked with them to develop their script, set, wardrobe and purpose statement.
BRIGHTER SUPER
Super is like, super stressful. Especially the closer you get to retirement. So, we created this campaign to help Queenslanders retire their worries.
TOWNSVILLE GRAMMAR SCHOOL
The concern of a parent sending their child to an elite private school is that they will lose their sense of self and personal values and become an entitled cookie-cutter private school archetype, taught to think a certain way and act a certain way. This campaign asked us to demonstrate how TGS allows students to make their education their own.
MARQUISE BABY
There’s nothing more special than shopping for a new baby in your life. It was such a joy to manage Marquise Baby’s social accounts and create some truly magical and fun content.
LIFELINE
Lifeline’s 2024 Giving Day.
1 in 6 Australians will consider suicide in their lifetime. How many people do you speak with on a daily basis? Between your co-workers, your loved ones, friends, bus driver and barista, that 1 in 6 could be anyone in your life. And wouldn’t you give anything to help them?
Below are some proactive ideas for Lifeline to encourage more people to donate their pre-loved goods.
GRAPHIC DESIGN
My love for writing is unmatched, but we live in a visual world. Which means sometimes my relationship with writing has to transition into an open one. But don’t worry, we are all happier for it. Here are some of my designs, I hope you like them.
AMART FURNITURE
MARQUISE BABY
COMMON GROUND
AWARD School 2022
AWARD School is an intensive 12-week program where you learn from the best of the best of Australia’s leading creatives. Here are some of my favourite ideas from my book.
